Like variety, love digital marketing, and want to make a difference in the world? This client-facing role is for you! Liquid Spark is hiring a marketing activist for people, place and planet, where dreams are encouraged, cultivated and supported.
As a generalist, no day will be the same. You might be taking notes from a client meeting, updating a client’s WordPress site, brainstorming with our Director of Digital on lead-generation campaigns, and scheduling social media campaigns on Facebook. Another day, you’re helping a client understand why organic traffic is down, walking through your Google Sheets analysis, and sharing how you’re working with a Liquid Spark colleague to turn it around.
You’re good at keeping on top of details and commitments, yet you also enjoy that you get to work with the team daily. You work with clients and the larger agency team remotely (via phone, video, and our PM software). You love that working at a small firm means you’re always learning and trying new things.
As a digital agency, Liquid Spark specializes in integrated marketing campaigns and website design and development for adventure tourism, outdoor recreation, and sustainability inspired companies. Our mission: To create practical marketing that inspires adventure, action, and stewardship of people, place, and planet.
Our remote team is spread across the U.S. You’d be based in our office in Bryson City, North Carolina. Bryson City is a small adventure town in the southern Appalachians. We’re 1 hour west of Asheville, NC, 10 minutes from Great Smoky Mountains National Park, 15 minutes from world class mountain biking at Tsali Recreation Area and in the middle of world class paddling on lakes and rivers in western North Carolina. Bryson City is 3 hours from Atlanta and Charlotte, 2 hours from Knoxville, TN.
Must-Have Skills & Qualities
Critical thinker, with an “ownership” mindset—you’ll succeed when you think like an agency owner and like the owner of our client organizations
Self-Starter and passionate about learning new things as well as keeping up with the latest marketing tools and trends in an ever changing technology landscape.
Strong oral and written communication skills. Your manager works remotely from another state, so communication is important.
Detail-oriented, highly curious and professional demeanor.
Competent in Microsoft Office Suite or its Apple counterpart, building spreadsheets, reports and presentations.
Familiarity with Web 2.0 tools like Google Docs & Drive, Dropbox, Skype, WordPress, Basecamp (or other project management tools), electronic calendaring.
Active participation in and knowledge of social media channels: Facebook, Twitter and Instagram. Must like technology and see it as a critical tool that can drive positive solutions and results for people, place and planet.
Nice-to-Have Skills & Qualities
Edit Images – familiar with photoshop or keynote or similar tool so you can crop and resize, add text, logo, color overlays for ads, email campaigns, slides, websites.
Experience with basic HTML code, to edit and troubleshoot simple formatting errors and detect link errors.
Google Analytics experience
Telecommuting is allowed.
Additional Salary Information: Compensation
You’re part of a growing, dynamic small agency of less than 10 people with career growth potential (over time) to more-senior positions.
2 weeks paid vacation per year, eligible after 6 months at full-time status. Lots of flexibility within weeks/months for how you get your work done.
10 hours paid time off annually to volunteer at a local non-profit of your choice.
Temporary position for first 3 months then move to permanent employee upon successful job performance and mutual agency fit.
401k with agency match after 3 years of employment.
Discretionary bonuses based on individual performance and client wins, and on agency performance.
Liquid Spark is a strategic marketing agency specializing in the adventure travel and outdoor recreation in the travel and tourism industry. Liquid Spark, formerly WillowWorks, has had the good fortune to work with some of the top outfitters in the US and Costa Rica. Most recently we also help with emerging responsible tourism companies in Tibet and China with digital marketing and business planni...ng. We are known as the company that “gets” the outdoors and the special challenges of running an adventure company. Adventure company owners know they can rely on sound strategy and practical marketing that achieves their business goals, with no sales hype with us. Our services emphasize digital marketing campaigns that convert visitors into guests, and we integrate and draw from Strategic Marketing, Website Design & Development, Social PR, Print & Graphic Design, Search Marketing, Email Marketing, and Tools & Training in our marketing campaigns. We are proud to be a member of 1% for the Planet. Company founder and president Julie Thorner is also an AdventureEDU marketing educator for the Adventure Travel Trade Association (ATTA).
Liquid Spark Mission
To create practical marketing that inspires adventure, action, and stewardship of people, place, and planet.